The Ultimate Guide to hreflang - Garmin Express

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The Ultimate Guide to hreflang

The Ultimate Guide to hreflang: What You Need to Know When it comes to SEO, there are a lot of different strategies...

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The Ultimate Guide to hreflang: What You Need to Know

When it comes to SEO, there are a lot of different strategies and tactics that you can use to help your website rank higher in search engine results pages (SERPs). One of the most important and effective strategies is the use of hreflang tags. Hreflang tags are a type of HTML code that tells search engines which version of a page should be served to users in different languages and countries. In this ultimate guide to hreflang, we’ll explain what hreflang tags are, why they’re important, and how to use them to improve your website’s SEO.

What is hreflang?

Hreflang is an HTML tag that is used to tell search engines which version of a page should be served to users in different languages and countries. The tag is placed in the section of a web page and looks like this:

The hreflang tag is made up of two parts: the language code and the country code. The language code is the two-letter ISO 639-1 code for the language of the page, and the country code is the two-letter ISO 3166-1 Alpha 2 code for the country where the page is intended to be served.

For example, if you have a page in English that is intended to be served to users in the United States, the hreflang tag would look like this:

Why is hreflang important?

Hreflang tags are important for SEO because they help search engines understand which version of a page should be served to users in different languages and countries. Without hreflang tags, search engines may serve the wrong version of a page to users, which can lead to a poor user experience and a decrease in rankings.

Hreflang tags are also important for international SEO. If you have a website that is intended to be served to users in multiple countries, you need to make sure that the correct version of the page is served to each country. For example, if you have a page in English that is intended to be served to users in the United States, you need to make sure that the page is not served to users in the United Kingdom.

How to use hreflang tags

Using hreflang tags is relatively simple. All you need to do is add the hreflang tag to the section of each page that you want to be served to users in different languages and countries.

For example, if you have a page in English that is intended to be served to users in the United States, the hreflang tag would look like this:

You also need to make sure that you add a self-referencing hreflang tag to the page. This is a hreflang tag that points to the same page. For example, if you have a page in English that is intended to be served to users in the United States, the self-referencing hreflang tag would look like this:

You also need to make sure that you add hreflang tags to all of the versions of the page that you want to be served to users in different languages and countries. For example, if you have a page in English that is intended to be served to users in the United States, the United Kingdom, and Canada, you need to add hreflang tags for each of those countries.

Finally, you need to make sure that all of the hreflang tags are valid. This means that the language and country codes must be correct, and the URLs must point to the correct pages.

Conclusion

Hreflang tags are an important part of SEO and should be used on all websites that are intended to be served to users in different languages and countries. By using hreflang tags, you can ensure that the correct version of a page is served to users in different languages and countries, which can help improve your website’s SEO. In this ultimate guide to hreflang, we’ve explained what hreflang tags are, why they’re important, and how to use them to improve your website’s SEO.