The biggest problem in SEO comes down to this one word: “Walled Garden”. This term is used to describe the practice of creating a closed off, self-contained online environment that limits the user’s access to content and services. This practice is becoming increasingly common in the SEO world, as companies attempt to control the flow of information and limit the visibility of their competitors.
The problem with walled gardens is that they can limit the effectiveness of SEO efforts. Search engines rely on the open web to find and index content, and walled gardens can prevent them from doing so. This can lead to a decrease in organic search traffic, as well as a decrease in the overall visibility of a website. Additionally, walled gardens can limit the ability of users to find relevant content, as they are unable to access content outside of the walled garden.
The solution to this problem is to create an open web environment that allows search engines to crawl and index content. This can be done by creating a website that is open to the public, and by avoiding the use of walled gardens. Additionally, companies should focus on creating content that is optimized for search engines, as this will help to ensure that their content is visible to the public.
Ultimately, the biggest problem in SEO comes down to this one word: “Walled Garden”. By avoiding the use of walled gardens and creating an open web environment, companies can ensure that their content is visible to the public and that their SEO efforts are effective.